CRM Systems Manager

  NFL Franchise
  West Region
  Sports Technology
  Posted/Updated: 03/26/19

Job Summary

Role Responsibilities: 

  • Be the centralized owner of the fan database, to include stabilizing the environment, recoding to increase runtime efficiency, configuration of source systems, and acquiring new data sources to augment known fan database
  • Implementation and maintenance of a customer data platform in partnership with Information Technology team
  • Management of CRM capabilities roadmap, implementation of new CRM technology, and the automation of system and list processes
  • Lead initiatives to acquire new fan data and additional sources of existing fan data to be added to the database
  • Employ data governance methodologies to ensure cleanliness of fan database and its appropriate use, including dashboards to monitor and ongoing audits of system/processes 
  • Mentor CRM team members and manage the day-to-day priorities of the CRM team
  • Develop prioritized customer lists for sales teams and setup associated workflows within contact management systems, including training on contact system software
  • Create authentic and collaborative relationships across the organization while serving as main point of contact for internal clients and external vendors

Role Qualifications (Skills/Experience/Capabilities):
  • Bachelor’s degree required
  • 5+ years of experience in CRM technology, database management, and database marketing
  • Experience working with Microsoft Dynamics, customer contact software (e.g. Salesforce, KORE, etc.), campaign management software, and data querying languages
  • High degree of proficiency with Microsoft Office
  • Ability to design and create analytical dashboards
  • Experience with cross-team project management and prioritizing multiple tasks concurrently based on larger goals
  • Experience working on extracting, cleansing, and formatting customer audiences for marketing purposes
  • Excellent communication skills and comfortable presenting with all levels of the organization
  • Strong time management, interpersonal skills and the ability to multi-task within a fast-paced environment
  • Positive team player with excellent interpersonal skills
  • Ability to work flexible hours as needed, including but not limited to evenings, weekends and holidays
  • Prior team management experience preferred


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