Month: March 2014

Demand of Data Analytics In Sports by JobsInSports.com

Professional sports has been infiltrated with confusing jargon—Usage Rate, Wins Above Replacement, Batting Average on Balls in Play, Win Shares. The glossary goes on for pages. These numbers, commonly known as advanced statistics, are woven into all layers of the sports we love: Ultimate Zone Rating (UZR) in baseball, Player […]

Benefits of Building a Sports Marketing Portfolio by JobsInSports.com

According to the American Marketing Association (AMA), marketing is “the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.” That’s a mouthy way of explaining that successful marketers effectively communicate a product’s value to customers. […]