General

Sports Jobs Terminology: Speaking the Lingo

    Every industry has its own jargon and sports business is certainly no exception. Speaking the language and understanding the terminology will aid you in crafting a well-worded resume, acing a job interview and overcoming the learn curve of a first job. Simply put, if you don’t sound educated […]

Masters in Sports Administration Salary

Sports administration is a great field for students who are sports fans but are not able to be competitive in the professional world. With a master’s degree in sports administration, you can work as a sports manager, facility director, coach, or in any number of other positions related to the world […]

Measuring Sports Sponsorship ROI

Editors Note: Measuring the return on a sponsorship investment is a tricky task and one that has fascinated me as a sports marketing executive dating back to the first time I signed off on a large sponsorship with the St. Louis Cardinals. A good sports marketer will create “activation” opportunities […]