Digital Media Supervisor

This position has been filled - Job#: 453366139

  Allen & Gerritsen
  Northeast Region
  Sports Media
  Posted/Updated: 04/30/18

Job Summary

Job Description

 

We are looking for a motivated and talented Digital Media Supervisor to join our Media Department.  The Digital Media Supervisor is seen as a day-to-day manager and leader to the team. This is a tremendous opportunity to collaborate with all departments in the agency, as the Digital Media Supervisor will be the primary point person cross-account. 

In addition to their core account assignments, the Digital Media Supervisor is expected to participate in larger areas of agency development:  New Business pitches, internal committees, and task forces. The Digital Media Supervisor role is a step toward more senior leadership within the Media Department and the agency overall. 

Key Areas of Responsibility: 
 

  • Ability to assist with strategic media vision and lead tactical media vision cross-channel / tactic
  • Very articulate and confident in client-facing situations -- able to think proactively and reactively to bring strategic solutions to clients
  • Leader for media planning, buying, and execution processes
  • Work closely with Analytics team to monitor performance and recommend optimizations and new / different strategies and tactics
  • Lead role in training and managing junior team members in digital media, including assistant media planner and media operations specialist
  • Lead role in paid social practice, including strategy, planning, buying, execution, and management cross-social platform
  • Supportive role in management of paid search efforts, including strategy, execution, and management
  • Contribute – as needed – to planning traditional media, including broadcast TV, terrestrial radio, out of home, and print with ability to think about video and audio distribution holistically and cross-screen
  • Act as an agency resource on the latest news and technologies that affect our industry and clients


Qualifications:

  • 5-7 years of digital media planning experience, including paid social
  • Deep knowledge and understanding of digital media planning and buying, including technical details
  • Deep knowledge and understanding of paid social
  • Exceptional media skills overall -- strategic thinking, innovative ideas / techniques, stellar negotiating skills, insightful analysis
  • Knowledge of traditional media planning (broadcast TV, terrestrial radio, out of home, and print)
  • Proficiency in digital media planning and trafficking software, including DoubleClick (or equivalent)
  • Advanced user of research and planning tools, including Nielsen, MRI, Simmons, comScore, etc.
  • Strong relationships (and reputation) in the media community
  • Active in the media community outside of agency (PhIMA, Philly Ad Club, 4A’s, etc.)
  • Strong client management skills
  • Excellent presentation, verbal and writing skills
  • Resourceful problem solver
  • Strong attention to detail
  • Experience in health and wellness category a plus


Allen & Gerritsen (A&G) is a fiercely independent agency in the cities where independence was born, Boston & Philadelphia. Innovation & culture drive its success. A&G runs its own innovation think/make tank (A&G Labs), creates original entertainment through its production studio (A&G Motion), embeds brands into the cultural conversation through its Brand Newsroom and creates Brand Experiences that marry a brand’s physical and digital worlds to enhance consumer engagement. Ad Age twice has named A&G the Best Place to Work in U.S. Marketing & Media. To learn more, check out http://www.a-g.com/ or follow the agency on LinkedIn, Facebook, Twitter and Instagram. 

A&G is committed to creating a diverse and inclusive environment and is proud to be an equal opportunity employer. Unsolicited resumes from staffing agencies will not be accepted at this time.



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