Marketing Coordinator, Sports

This position has been filled - Job#: 453366022

  Turner Broadcasting System, Inc.
  New York, NY
  Marketing/Events/Promotions
  Posted/Updated: 04/11/18

Job Summary

What part will you play?

  • The Coordinator will assist the Integrated Promotions Marketing team in end-to-end stewarding of media sponsorships across the Turner Sports portfolio.
  • Primary responsibilities include assisting in the conception and development of proactive and reactive sales materials including sales presentations, media kits, case studies, screen grabs, recap decks, sponsorship trackers and calendars.
  • The Coordinator will also be one of the primary points of contact for sponsorship executions as it relates to sold ad sales marketing programs.
  • This position will provide sales support to all of the Turner Sports national offices.
  • The coordinator will also work closely with site, production, social and other support teams to help manage all creative, legal and logistical aspects of a pitch.



What will you be doing?

  • Building and executing against timelines and specific executional deadlines
  • Serving as a "subject matter expert" on Turner's sports properties to our national sales teams, in helping them navigate complexities related to use of Intellectual property, league partner landscape, editorial storylines, etc.
  • Collaborate cross-departmentally with marketing, sales, research and content teams to create materials that communicate Turner Sports positioning and strategy in the marketplace
  • Researching cultural, marketing and consumer trends in primary and secondary sources for insights that can be used as a basis for marketing strategies
  • Tracking down media assets for use in presentations and executions
  • Creative brainstorms with relevant constituencies
  • Translating technical specifications of media assets into professionally written and easy-to-understand client-facing sales collateral
  • Gather project results and enter into tracking programs and project management systems
  • Maintaining sponsorship calendars

     

What do we require from you?

  • College Degree Required
  • 1-2 years marketing/advertising experience required
  • 1-3 years media industry marketing experience preferred
  • Digital Experience strongly preferred; including knowledge of social platforms such as Facebook, Twitter, Instagram, Snapchat, Vine, YouTube - Knowledge and passion for the NCAA/college athletics, professional golf and/or Esports as well as the general sports media landscaped
  • Organizational skills, excellent writing and communication skills, attention to detail, project management skills, initiative and leadership
  • Creative Self Starter
  • Proficient in Word, Excel, Outlook and PowerPoint; Adobe creative suite a plus


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