BRAND DIRECTOR - INFLUENCER MARKETING

This position has been filled - Job#: 453365548

  Nike, Inc.
  West Region
  Marketing/Events/Promotions
  Posted/Updated: 02/27/18

Job Summary

Description

As our Director of Influencer Brand Marketingwithin the Global Influencer Marketing organization, you will align with the Sr. Dir Influencer Marketing to develop and implement marketing strategies and plans to serve the Global Influencer Marketing offense. You’ll be responsible for developing and maintaining strong relationships with entertainers and influencers and will drive marketing strategies through relationships with key talent and industry leaders in film, music and TV. You’ll define priorities and orchestrate work streams to ensure efficiency across all initiatives and drive brand plans, business plans and initiatives. You'll determine how the execution of marketing operations occurs globally throughout the marketing process; define globally consistent and efficient delivery/sharing of category content through defined systems, tools and processes; create the vision of end-to-end marketing optimization, from planning and budgeting, through marketing content management, to global execution and analysis.


Qualifications

·Bachelor's degree in business or related discipline.

·At least 10 years of demonstrated Marketing experience and or Brand Planning/Brand Marketing proficiency, with responsibilities to include understanding of Brand Design, Retail and Event Production.

·Recent experience managing the Global Category Marketing game plan process, understanding inputs/outputs and impacts of decisions on all key gates leading to a premium brand experience for the consumer.

·Ability to apply business and management expertise to achieve financial and operational objectives within or across disciplines or departments.

·Proficiency in contract and budget management related to brand content creation, brand executions and product collaborations.

·Proven ability to develop and drive operational strategy and excellence throughout the marketing process, identifying and adopting best practices to optimize performance.

·Experience managing (directly or virtually) diverse teams with competing priorities and proficiency in directing the resolution of highly complex business problems.

·Integrate strategy into the geography brand direction and communicate across business matrix

·Ensure alignment of geography/large territory plans with global brand direction and Global Influencer Marketing/Entertainment.

·Drive innovation, through insights and industry knowledge, across Global Influencer Marketing/Entertainment to develop relative events and product placement that further the Nike brand strategy. 


NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.

NIKE, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.



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