Broadcast Specialist, Integrated Marketing

This position has been filled - Job#: 453366045

  MLB Advanced Media, L.P.
  Northeast Region
  Marketing/Events/Promotions
  Posted/Updated: 04/12/18

Job Summary

The MLB Integrated Marketing Broadcast Specialist will be responsible for executing broadcast sponsorships on MLB Network for studio programming and games.  When on-air sponsorships are sold, the Broadcast Specialist will ensure that the added value comes to fruition on-air, while ensuring the highest level of execution.  The position entails a constant line of communication from MLB Sponsorship to internal constituencies at MLB Network Studios in Secaucus, including: Production, Creative Services, Programming, Traffic, Marketing/Promos and Studio Ops.     

Primary Responsibilities:

  • Work closely with MLB Sponsorship to deliver on MLB added value
  • Work with internal depts. (Production, Creative Services, Programming, Traffic, Marketing/Promos and Studio Ops) to vet and communicate sponsorship executions
  • Manage “Sponsorship Summaries” that detail what is entailed in every sponsorship execution
  • Review executions to ensure quality control
  • Create “Creative Service Briefs” to ensure that proper elements are made for each sponsorship
  • Manage approval process for sponsored elements with sales teams and client
  • Day-to-day communication with Traffic to ensure proper placement for each sponsorship
  • Assist in creation of sizzle and recap video reels

Requirements:

  • Bachelor’s degree
  • 3-5 years relevant experience in Integrated Marketing, Traffic or Production role
  • Ability to manage multiple projects and have the ability to pivot quickly and efficiently
  • Knowledge of broadcast networks preferred
  • Experience working in a fast-paced, media sales environment
  • Must be extremely detailed-oriented
  • Excellent organizational skills
  • Willingness to be ‘on call’ to assist with answering executional sponsorship questions


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