Arena Marketing Coordinator

This position has been filled - Job#: 453375890

Job Summary

Position Responsibilities:

• Assist as marketing liaison with event promoters, agencies and other user groups of Arena
• Create marketing plans for events when required to include all available services:  group sales, public relations, media placement, direct marketing, promotional development, non-profit opportunities, etc.
• Assist in developing marketing materials and procedures to have the department function effectively as an in-house agency.
• Work with in-house creative services, digital, and direct marketing teams to leverage team assets to help drive ticket sales and create incremental revenue
• Maintain current website format and content and create sellable advertising placements.
• Remain current on national trends in the industry and local market changes to best serve the facility.
• Assist in developing a sales strategy to sell tickets for Arena and Plaza events
• Generate new marketing leads and activate trades to reduce departmental spending and to help offset budgeted line items
• Assist with all social media platforms and additional promotional assets.

Qualification Requirements:

• A minimum of 3+ years of related work experience in live event entertainment marketing and a proven history of leadership skills.
• Comprehensive understanding of modern marketing tactics and platforms, including social media, marketing automation, and data analysis.
• Experience working with sports, entertainment and corporate organizations is preferred.
• Ability to work flexible hours, including nights, weekends and holidays in addition to normal business hours.