Coordinator, SDA Marketing

This position has been filled - Job#: 453378157

Job Summary

Essential Duties

• Develops and executes promotional campaigns to drive affinity, attendance and revenue for Baseball and Women’s Soccer. 
• Creates, executes, and analyzes marketing plans for assigned sport programs.
• Develops promotional materials and advertisements for assigned sport programs.
• Coordinates efforts with Ticket Sales and Operations to maximize ticket sales and drive revenue for assigned sport programs.
• Assists with promotional campaigns to drive affinity and attendance at non-ticketed sport programs.
• Work with Associate AD and athletic liason to the student body to drive attendance for assigned sport programs as well as non-ticketed sports. 
• Creates email content for assigned sports.
• Develops and implements strategic marketing initiates across all sports to activate lead generation in the local community and engage the Sun Devil Athletics fan base. 
• Increases media engagement through unique partnership opportunities with area corporations and advertisers. 
• Coordinate trade agreements with local vendors under the direction of Director of Marketing and Assistant AD for Ticket Operations. 
• Oversees Sun Devil Athletics Marketing Internship program, including the hiring, scheduling, training and performance of interns.
• Oversees the progress and development of graduate assistants to reach desired goals and milestones for assigned sport programs.
• Other duties as assigned.

Minimum Qualifications

• Bachelor's degree in a related field and three (3) years of experience in the program of assignment; OR, Any equivalent combination of education and/or experience from which comparable knowledge, skills and abilities have been achieved.Desired Qualifications
• Experience marketing college sports. 
• Experience managing media relationships.   
• Experience managing interns or other part time roles.
• Experience with grassroots and event marketing. 
• Experience using Adobe Photoshop CC and InDesign CC a plus.

Working Environment

• Activities are performed in an environmentally controlled office setting subject to extended periods of sitting, keyboarding, and manipulating a computer mouse (80%); required to stand for varying lengths of time and walk moderate distances to perform work (10%).
• May travel for meetings or events (5%).
• Frequent bending, reaching, lifting, pushing and pulling up to 25 pounds (5%).
• Regular activities require ability to quickly change priorities which may include and/or are subject to resolution of conflicts
• Ability to clearly communicate verbally, read, write, see and hear to perform essential functions
• Regular use of standard office equipment including, but not limited to:  computer workstation/laptop (keyboard, monitor, mouse), printer, fax, calculator, copier, telephone and associated computer/technology peripherals
• Receives managerial review of objectives and outcomes from the Director of Marketing.
• May supervise graduate assistants and interns.