Coordinator Marketing Strategy

  Athletics Company
  Northeast Region
  Marketing/Events/Promotions
  Posted/Updated: 05/16/19



Job Summary

Role Summary

The Marketing Strategy Coordinator will be responsible for all Marketing initiatives supporting merchandise, food and beverage, on-site activations, and other marketing activities.

This position will work cross-departmentally with the Merchandising team, Venues team and in-house Creative to ensure that all product design, development and placement adheres to brand guidelines and reflects overarching Marketing Strategy goals.

In addition, this role will be responsible for aiding in the strategy execution of enhancing customer experience within venue inclusive of ingress/egress, partnership activations and wayfinding directional signage both in and out of season.

Specific Functions/Activities Summary

  • Act as Marketing Strategy representative across all Venue needs ensuring that cross-departmental initiatives adhere to brand guidelines.
  • Work closely with Creative department on development of all merch,  venue signage deliverables.
  • Collaborate with Merchandise and teams in developing the seasonal merch and product line.
  • Aid in the execution of product shoots for promotional purposes.
  • Source customer insights through consumer research and seasonal focus groups with an emphasis on enhancing consumer experience.
  • Coordinate with venues team to ensure successful placement of marketing deliverables including load-in and load-out of seasonal décor, activations and signage.
  • Maintain tracking of onsite venue deliverables both within and outside of season performances.
  • Assist with 6th avenue store décor, showcasing, and set-up.

Qualifications

  • The ideal candidate will have a minimum of 1-3 years of marketing experience specializing in merchandise, consumer insights and/or brand strategy.
  • Must be detail-oriented and possess strong organization skills.
  • Excellent communication skills, ability to mobilize key stakeholders, and engage with all levels in the organization.
  • Ability to demonstrate success in time-management, upwards management and managing multiple tasks while under tight deadlines
  • Successful track record of measuring improvements in customer satisfaction and loyalty
  • Knowledgeable and understanding of consumer needs and behaviors.
  • Must be willing to travel to other locations as needed

Education

  • Candidates who have completed 60 credits of college-level coursework (representing 2 years), or have shown similar self-development through certifications, trade school coursework, etc. are preferred.
  • Educational requirements may differ from job to job based on the role.

 



How to Apply for Position:

Upgrade your account to paid subscription and gain access to this job as well as all other sports job opportunities:

Make Your Career Move Today!

Subscribe today and gain access to 33,499 jobs in the sports industry and Break Through!

Payment Details

The Better Busines Bureau logo for an Accredited Business - A Flaming Torch above BBB Accredited Business. Logo is in blue.
Transaction Processing
*By joining JobsInSports.com, you agree to the Terms of Agreement and to receive important email communications. To ensure uninterrupted service, your membership will be autorenewed at the regular price at the time you joined. You may cancel at any time. Simply refer to our Cancellation Policy.

Similar Jobs

Event Sales - Entry Level - Recent Grads Welcome!!
  Sports Management Company
  Northeast Region
  Marketing/Events/Promotions
  Posted/Updated: 08/22/19
Fall Internship
  Sports Management Company
  Northeast Region
  Marketing/Events/Promotions
  Posted/Updated: 08/19/19
Coordinator, Product Marketing
  Entertainment Group
  Northeast Region
  Marketing/Events/Promotions
  Posted/Updated: 08/15/19
Event Videographer
  Sports & Entertainment Company
  Northeast Region
  Marketing/Events/Promotions
  Posted/Updated: 08/12/19
Marketing & Social Media Coordinator
  Professional Soccer
  Northeast Region
  Marketing/Events/Promotions
  Posted/Updated: 08/12/19

Everything You Need to Land Your Dream Sports Job

Jobs In Sports offers all of the tools, statistics, and job information you need to start a career in sports.

Ready to Get Started?

Get access to the most up-to-date live sports jobs now!