Account Manager, Partnership Marketing
NBA Franchise
Southeast Region
Sales
Posted/Updated: 05/20/19
Southeast Region
Sales
Posted/Updated: 05/20/19
Job Summary
Job Summary
- Serves as the lead contact for mid-level major corporate partner accounts (10-15 accounts total).
- The day-to-day manager of the account.
- Executes the contractual obligations of the partnerships, active participant in renewal and revenue development discussions, comprehensive understanding of partners’ brand and marketing objectives.
- Responsible for developing meaningful relationships across partners’ business.
Responsibilities
- Serve as lead for mid-level corporate partner accounts (approximately $100,000-$350,000, 10-15 total.
- Day-to-day management of client relationship
- Act as liaison between the client and the rest of the team/organization.
- Act as secondary points of contact (1B) with Director for key corporate partner accounts.
- With support, spearhead strategic renewal discussions with senior level executives/decision makers of corporate partner accounts.
- Oversee execution of all contractual elements including:
- Advertising
- Hospitality
- Eperiential assets including in-Arena signage, on-court promotions, media elements, in-market programs, community events, premium tickets, client entertainment, and any other applicable deliverables.
- Seek out strategic upsell opportunities for clients to generate additional revenue for the organization.
- Analyze and report marketing program performance quarterly to evaluate success of the promotional plans ensuring that they meet the required ROI, and identify new revenue growth opportunities.
Qualifications
- Bachelor’s degree or equivalent from a 4-year college or technical school.
- Team or Entertainment Industry knowledge is preferred.
- Background in Marketing and/or client service is preferred.
- Strong communication and interpersonal skills required.
- Basic Photoshop knowledge is a plus.
- Must be proficient in Microsoft Applications.
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