CRM Analyst

This position has been filled - Job#: 453379533

Job Summary

• Manage the KORE CRM solution for the NFL Team Football Club.
• Primary responsibilities include optimizing the use of and safeguarding data integrity for the CRM solution in a cross-functional environment.
• Ensure that the CRM successfully ties together data-driven processes between all departments and stake holders in the organization.
• Must have a customer service disposition that will allow him or her to understand the needs of each individual group while still ensuring intra-department processes function efficiently and benefit the organization as a whole.

Duties and Responsibilities

• Develop an understanding of the current  CRM implementation and maintenance strategy.
• Develop testing strategies for all aspects of the CRM to ensure the most effective approach for the company.
• Drive database growth and adoption by integrating with internal and external data systems to create a 360-degree view of the customer and sales generation process.
• Work with existing data-driven communication strategies and provide recommendations geared towards lead generation, customer management, enhancing the fan experience, and retention.
• Manage database lookup tables.
• Design business analysis and customer status reporting within the system as well as templated dashboard reporting that can be circulated in Tableau. 
• Work with other analysis resources in the organization to ensure effective utilization of CRM data.
• Use strong written and verbal communication skills to document all processes and train end-users. 

Qualifications

• Bachelor’s degree in Marketing, Business or related field.
• 1-2 years of experience in CRM, database marketing, direct marketing and data insights.
• Experience with KORE, Microsoft Dynamics, or Salesforce is strongly preferred.
• Strong organizational, analytical, and technical skills. 
• Ability to interview key stakeholders to learn more about every role involved in the process.
• Have enough technical knowledge to be able to effectively communicate IT-related development requirements and issues.
• Expert Microsoft Excel skills.
• Strong knowledge of other MS Office tools.
• Tableau experience is a plus.
• Familiarity with SQL database management language is preferred but not required.
• Marketing automation and surveying experience is a plus (Eloqua, Qualtrics).
• Attention to detail, ability to work with deadlines.
• Ability to coordinate across multiple departments.