Assistant Director of Marketing

This position has been filled - Job#: 453380084

Job Summary

• Manages, develops, and implements the marketing and fan experience strategy for the Men's Basketball and Women’s Volleyball programs.
• Assists with the marketing and fan experience for the Football program.
• Responsible for the development and implementation of marketing plans with the goals of generating revenue, increasing attendance, retaining season ticket base, and generating new ticket sales.
• Oversees and manages the fan experience on game day for assigned sports.
• Responsibilities will include scripts, timelines, entertainment, presentations, music, etc.
• Responsible for social media oversight to include scheduling and content creation for assigned sports. 
• Works collaboratively to manage sponsor fulfillment including: print, gameday promotions, social media, on field/court promotions, and messaging of sponsorships.
• Conceptualizes the look and supervises the development of intro videos, in-game videos, sponsored content, and printed materials such as posters, schedule cards, season ticket brochures, etc.
• Works closely with the Director of Business Development and Community Outreach to execute community events that grow the Academy's brand.
• Assists with creation of digital graphics for use across multiple digital media platforms.
• Supports Women’s Basketball, Men’s Ice Hockey, and other sports as needed.
• Reports directly to the Assistant Athletic Director for Marketing and Fan Experience.

Qualifications 

• Bachelors degree in sport marketing, administration, management or a related field is required.
• Masters degree is preferred. 
• Minimum 1-2 years of related work experience in a Division I collegiate athletics marketing office or other related field is preferred. 
• Strong organizational, verbal, writing, and interpersonal skills. 
• Ability to work independently as well as collaborate with other business units, and exercise discretion and independent judgement with respect to matters of significance. 
• Scope of job may require evening and weekend hours.
• High computer literacy with strong skills and knowledge of social media usage is required.
• Creative design experience with Photoshop experience is desirable.
• Authorized to work in the US and successfully pass a background check. 
• Random drug test is required.