Marketing Analytics Coordinator

  NHL Franchise
  Nationwide
  Marketing/Events/Promotions
  Posted/Updated: 12/11/19

Job Summary

 
 
Key Responsibilities: 

  • Create actionable insight and understanding, through the analysis of both quantitative and qualitative data, building recommendations that directly address business objectives

  • Execute on-going and ad-hoc reporting and analysis that allow key business stakeholders to drive revenue and innovation

  • Create engaging visualizations and dashboards that assist management in their day-to-day decision making

  • Analyze various data sets including sales, merchandise, concessions, corporate sales, marketing, customer feedback, etc.

  • Manage data collection and data quality of consumer feedback surveys

 
Supplemental Job Functions:
  • Performs other duties as assigned.
 
 
Minimum Knowledge, Skills and Abilities:

  • Bachelor’s degree in advertising, marketing, business or related field.

  • Any equivalent combination of experience and training which provides the knowledge and abilities necessary to perform the work. 

  • Possess the highest integrity and ethical standards.

  • Experience with CRM and digital marketing tools. 

  • Understanding of large customer databases.

  • Excellent multi-tasking ability.

  • Team player mentality. 

  • Excellent communication, interpersonal, problem-solving and decision-making skills.

  • Highly self-motivated individual with superior attention to detail and a desire to deliver exceptional results for business objectives.

  • Proficient in Microsoft Office products, especially PowerPoint and Excel.

 
Preferred Knowledge, skills and abilities:

  • Experience working in the sports and entertainment industry.

  • Microsoft SQL

  • Tableau or comparable data visualization platform

  • Adobe Analytics, Google Analytics

 
Working Conditions:

  • Irregular and extended hours including nights, weekends, and holidays.

  • Exposure to high noise level.

  • Frequent visual attention.



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