Marketing Analytics Coordinator
NHL Franchise
Nationwide
Marketing/Events/Promotions
Posted/Updated: 12/11/19
Nationwide
Marketing/Events/Promotions
Posted/Updated: 12/11/19
Job Summary
Key Responsibilities:
- Create actionable insight and understanding, through the analysis of both quantitative and qualitative data, building recommendations that directly address business objectives
- Execute on-going and ad-hoc reporting and analysis that allow key business stakeholders to drive revenue and innovation
- Create engaging visualizations and dashboards that assist management in their day-to-day decision making
- Analyze various data sets including sales, merchandise, concessions, corporate sales, marketing, customer feedback, etc.
- Manage data collection and data quality of consumer feedback surveys
Supplemental Job Functions:
- Performs other duties as assigned.
Minimum Knowledge, Skills and Abilities:
- Bachelor’s degree in advertising, marketing, business or related field.
- Any equivalent combination of experience and training which provides the knowledge and abilities necessary to perform the work.
- Possess the highest integrity and ethical standards.
- Experience with CRM and digital marketing tools.
- Understanding of large customer databases.
- Excellent multi-tasking ability.
- Team player mentality.
- Excellent communication, interpersonal, problem-solving and decision-making skills.
- Highly self-motivated individual with superior attention to detail and a desire to deliver exceptional results for business objectives.
- Proficient in Microsoft Office products, especially PowerPoint and Excel.
Preferred Knowledge, skills and abilities:
- Experience working in the sports and entertainment industry.
- Microsoft SQL
- Tableau or comparable data visualization platform
- Adobe Analytics, Google Analytics
Working Conditions:
- Irregular and extended hours including nights, weekends, and holidays.
- Exposure to high noise level.
- Frequent visual attention.
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