Director, Experiential Innovation

  University (FL)
  Southeast Region
  Administration/Management
  Posted/Updated: 03/09/20

Job Summary

The selected candidate will assist the Associate A.D. of Brand Advancement in the creation, implementation, and continuous evolution of the in-game experience, including promotions, fan engagement, and event presentations targeting students, alumni, fans, and general public. 

Responsibilities include, but are not limited to the planning and execution of marketing campaign / programs / events to increase brand awareness and enhance the fan experience at home events, with emphasis on men's basketball, assisting with football and oversight of the Experiential Innovation team.


 
Minimum qualifications:
  • Master's degree in an appropriate area of specialization; or a bachelor's degree in an appropriate area of specialization and two (2) years of appropriate experience.
  • Prefer professional or collegiate sports marketing background.
  • Graphic design, strong attention to detail, communication and organizational skills also preferred.
  • As a Athletics staff member, the selected candidate will be a person of integrity and character who shares a commitment for knowing and complying with NCAA, Conference, and institutional rules as they apply to the  Athletics program.
 


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