Director, Experiential Innovation
University (FL)
Southeast Region
Administration/Management
Posted/Updated: 03/09/20
Southeast Region
Administration/Management
Posted/Updated: 03/09/20
Job Summary
The selected candidate will assist the Associate A.D. of Brand Advancement in the creation, implementation, and continuous evolution of the in-game experience, including promotions, fan engagement, and event presentations targeting students, alumni, fans, and general public.
Responsibilities include, but are not limited to the planning and execution of marketing campaign / programs / events to increase brand awareness and enhance the fan experience at home events, with emphasis on men's basketball, assisting with football and oversight of the Experiential Innovation team.
Minimum qualifications:
- Master's degree in an appropriate area of specialization; or a bachelor's degree in an appropriate area of specialization and two (2) years of appropriate experience.
- Prefer professional or collegiate sports marketing background.
- Graphic design, strong attention to detail, communication and organizational skills also preferred.
- As a Athletics staff member, the selected candidate will be a person of integrity and character who shares a commitment for knowing and complying with NCAA, Conference, and institutional rules as they apply to the Athletics program.
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