Mirella Busanello
About
Hello! My name is Mirella and I currently work for the National Basketball League in Brazil, with the Marketing and Sponsorship team.
Experience
MARKETING AND SPONSORSHIP RELATIONS
Aug 2024 - Present
Provided support and maintained ongoing communication with sponsors including Under Armour, CAIXA, Netshoes, Penalty, and Sportsbet.io; Collaborated on the planningand development of new tournaments and special project; Supported the social media team and content strategy in coordination with the communications team.
MARKETING ASSISTANT
Jun 2023 - Jan 2024
Planned and executed social media campaigns across various platforms; Developed strategies to increase brand visibility and impact within the region
SOCIAL MEDIA
Oct 2022 - May 2023
Collaborated with the marketing team on projects to boost institutional visibility and audience engagement; Provided support and coverage for student sports events; Managed the institution’s Instagram account with over 22,000 followers, ensuring consistent and strategic content delivery.
Education
BACHELOR OF ADVERTISING AND MARKETING
- Bachelors
Feb 2024 - Present
Comprehensive undergraduate program focused on marketing, branding, consumer behavior, media planning, and creative strategy. Developed strong skills in campaign design, communication, and market analysis, with hands-on experience in both traditional and digital platforms.
High School
- High School
Aug 2022 - May 2023
Successfully completed secondary education abroad, with emphasis on academic excellence, personal development, and cultural immersion. This international experience provided adaptability, cross-cultural communication, and broadened perspectives while strengthening both academic and extracurricular skills.