Sports Marketing Internship

Sports marketing internships offer those interested in a career in sports marketing the opportunity to gain firsthand experience and knowledge while meeting and networking with industry professionals. They’re a great way to ensure you’re starting your career path on the right foot as they open doors to better, more lucrative opportunities in the future. 

If you’re applying for sports marketing internships or are considering a career in the field, it’s important to understand the role, expectations, and what it takes to land the right opportunity to catapult your sports career. 

What does a Sports Marketing Intern Do?

Sports marketing intern duties consist of several tasks focused on understanding the industry from the bottom up and preparing them for a future in the industry. Some of the key responsibilities of a sports marketing intern can include, but are not limited to:

  • Monitor and analyze the new trends and news on social media networking sites along with the feedback
  • Come up with new social media campaign ideas to increase the brand awareness 
  • Provide a helping hand with the day-to-day administrative duties
  • Contribute and come up with new ideas regarding email campaigns and social media marketing strategy
  • Prepare in-depth promotional presentations.
  • Assist the entire department regarding the preparation and the hosting of events 
  • Analyze and do a revelation of the marketing and digital content other people

Additionally, a sports marketing intern can handle other aspects of the marketing department. Now that you have a firm idea about the roles and responsibilities, let’s find out how you can land the best sports marketing internship opportunity.

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Landing the Sports Marketing Internship Opportunity

Finding sports marketing internship opportunities is not a hectic task if you have the right guidance and a proper network. Both of these things will help you connect with the right individuals for you to land a decent opportunity for a sports marketing internship. 

Networking

Building a strong network is crucial to your future success in this field. The best methods of creating industry connections are joining organizations, continuing your education in the field, attending events, and engaging online on platforms that offer networking options, such as JobsInSports.com. Who you know could land you the perfect sports marketing job opportunity in this competitive industry

Don’t Pass Up An Opportunity

When it comes to finding an internship in sports marketing, it’s crucial you don’t pass up opportunities. Internships aren’t often glamorous – if ever. So don’t ignore an opportunity because you don’t want to do the grunt work or think the company is too small. Every chance that presents itself can help you build your network and gain industry knowledge. You can continually build your resume and look for additional opportunities over time. The hard work can pay off with a high-paying career in sports marketing. 

Common Qualifications for Sports Marketing Internships

In order for you to become the top pick of employers, there are a few must-have qualifications, including both educational requirements and the skills necessary to fulfill the duties. Here are the common qualifications for sports marketing internships: 

  • Enrollment in an undergraduate program with majors in the field of marketing, communications, or any course related to it
  • Comprehensive understanding and grip over marketing computer software and social media networking sites. 
  • Fundamental understanding of the latest marketing trends and techniques and how to incorporate them into the marketing campaign
  • Communication skills should be excellent both in terms of verbal and written
  • Should be passionate about marketing 
  • Must have multitasking abilities

Resume and Interview: Landing the Sports Marketing Internship Opportunity

The last and most crucial step for landing a sports marketing internship opportunity is to create an exceptional resume. Your resume should be in line with the requirements of the job, and it should tell how your skills can translate in helping you with all the duties of the position effectively. 

The resume will help you land an interview with the employer. So make sure to have drafted the best resume possible. Before the interview, it is best to prepare for mock questions that the interviewer will be asking you. It can be related to your education, skills, etc. 

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But you must also prepare a list of questions to ask the interviewer. Doing so can allow you the opportunity to present yourself as a confident person and leave a solid first impression. Here are some example questions:

  • What kind of skills and qualities can help me thrive in this field? 
  • Is there any additional degree to pursue to further progress in my career?
  • Where can I get the latest updates about the new market trends? 
  • What is the working environment, and what does a typical day look like? 
  • How many hours of work does it usually take on a usual day? Will there be any overtime? 
  • What is the organizational hierarchy?
  • Any advice regarding the internship in this field
  • What are some mistakes that previous interns made?

These questions are great; however, there is a certain boundary that you need to be aware of. Avoid asking questions about: 

  • Perks or the salaries of the athletes or celebrities 
  • Specific inquiries about the salary and incentives for the internship 
  • Questions that can be easily answerable with the information available online

Start Applying Today!

Now that you have an idea of what it takes to get the internship you want, it’s time to start applying. Make sure you’ve prepared your resume and cover letter. Do your homework on the internships you’re applying for and get your interview questions prepared – be ahead of it. 


Also, make sure that you’re continually networking while you’re applying. You never know who you may connect with – and they could help you land the right opportunity. At JobsInSports.com, our Network has helped others, just like you, make industry connections and find the internship or sports job they’ve always wanted. Sign up today for free to find your sports marketing internships and start applying.