Erik Grosman
About
A seasoned, results-oriented, forward-thinking leader in the communications industry who successfully creates and generates media exposure for both established and start-up organizations within the professional sports North American and International marketplace
Experience
Communications Specialist
May 2022 - Sep 2022
• Planned, implemented, and managed Scarborough Shooting Stars communications and media relations strategy for their inaugural season.
• Managed and edited Scarborough Shooting Stars website and newsletter distribution.
Head of Communications
Jan 2021 - Apr 2022
• Led the entire communications, public relations, and media relations division.
• Led and developed the social media strategy and copy for posts on all platforms including YouTube, Twitter, Instagram, and Facebook.
• Wrote, edited, and drafted all press releases, news stories and briefing notes.
Director of Media Relations and Communications
Jun 2018 - Nov 2020
● Developing and leading communications and public relations campaigns.
● Creating and positioning media pitches to gain additional brand exposure with the purpose of building and enhancing team excitement for an international audience.
● Providing media training and coaching for interviews with players and executive staff
Senior Communications Specialist
Apr 2002 - Oct 2017
● Composing and editing press releases, key messages and other content to support team programs.
● Compiling media coverage and preparing internal reports for all Club employees.
● Creating a website for the media department and designing layout while providing content.