Meaghen Ratterree
About
A tenured and passionate partnership marketing manager with solid experience in sports and brand marketing and demonstrated expertise in full-funnel marketing and partnership development. Collaborates cross-functionally to evaluate business goals and leverage value-based solutions that drive revenue and brand recognition.
Experience
Sports Marketing Senior Lead
Sep 2019 - Present
Oversee $75M+ in annual sponsorship investment and strategy across multiple league portfolios such as the MLB, NBA, NFL, NHL, and other sports. Directly manage a portfolio of 70+ partners ensuring flawless communication of business goals and marketing strategy to ensure brand initiatives are integrated across all appropriate touch points.
PowerSports Marketing Strategist and Lead
Nov 2018 - Sep 2019
Oversaw the Cycle, Boat and RV accounts working cross-functionally to build awareness of developing product lines while managing a combined portfolio of 100+ properties and a $50M+ budget. Grew territory by over 50% in 8 months as a result of analyzing market trends and competitor research, leading Boat & RV to record breaking New Business growth.
Customer Service and Underwriting Professional
Dec 2014 - Nov 2018
Leveraged extensive knowledge of services to aid customers in finding solutions to challenges while delivering excellent customer service and maintaining customer satisfaction.
Manager
May 2012 - Dec 2014
Maintained the daily business operations for multiple store locations which included supervising 5 employees, marketing the business via social media, and handling all financial responsibilities.
Education
Business Administration, Marketing
- Bachelor of Business Administration, Marketing
May 2014 - Dec 2018
