Director of Sales and Marketing

Job Summary

Minor League Hockey Team located in Indiana is seeking a Director of Sales and Marketing to join its program.

Duties/Responsibilities:

• Develop and sell  community partnerships.  In the process come up with new and creative activation opportunities
• Lead in creation of marketing plan, ad campaigns and media buys
• Create and manage the marketing and promotions budgets and timelines
• Develop and maintain key media relationships for broadcast, advertising, and promotional needs
• Oversee promotional calendar, selection and ordering of promotional items
• Responsible for developing and implementation of digital and social marketing strategies to increase engagement, promote community, execute partnership elements, and drive ticket sales
• Work with ticket sales and ticket operations to grow database, identify data insights and increase conversion efficiency
• Develop community involvement initiatives and establish community service goals for front office, players, and mascot
• Performs other duties as assigned