VP, Brand Strategy
NBA Franchise
Central Region
Sports Services
Posted/Updated: 05/17/19
Central Region
Sports Services
Posted/Updated: 05/17/19
Job Summary
The position will oversee the planning/development and implementing of brand strategy of the company. He or she will manage across product marketing, digital marketing, creative services and others.
Duties
- Overseeing and helping to develop product of each team
- Brand strategy driving with sales/profitability alignment
- Brand positioning development
- Handling the daily management
- Other related tasks
Qualifications
- Bachelor's degree
- 10 years of experience in progressive consumer research/analytics/database
- Experience building a brand in Fortune 500
- Strong skills in communications
- Background in qualitative/quantitative research
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