VP, Brand Strategy

  NBA Franchise
  Central Region
  Sports Services
  Posted/Updated: 05/17/19

Job Summary

 

The position will oversee the planning/development and implementing of brand strategy of the company. He or she will manage across product marketing, digital marketing, creative services and others.
Duties

  • Overseeing and helping to develop product of each team
  • Brand strategy driving with sales/profitability alignment
  • Brand positioning development
  • Handling the daily management
  • Other related tasks

Qualifications

  • Bachelor's degree
  • 10 years of experience in progressive consumer research/analytics/database
  • Experience building a brand in Fortune 500
  • Strong skills in communications
  • Background in qualitative/quantitative research
 

 



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