Activation Coordinator

Job Summary

• Support Activation and Corporate Sales teams in the day-to-day management of current and prospective Corporate Partners 


• Assist in planning, executing and tracking Corporate Partner contractual elements, including but not limited to traditional media assets (radio, print, television, digital and social), in-game promotions, in market-activations, hospitality and event


• Work across multiple departments including Marketing, Game Presentation, Operations, Event Services, Community Relations, Box Office, etc.


• Prepare department presentations including Partnership Sales proposal decks, mid-season and end of season partner recaps 


• Generate marketing ideas and research for current partners as well as prospects with understanding of industry standards and trends


• Maintain database of proof of performance elements for all partners including in-game photos of various activations 


• Lead game-day responsibilities including, but not limited to, creating the Game Day Run Down Script, escorting Corporate Partners to pre-game VIP experiences (penalty box, player tunnel) and intermission activities (Zamboni, etc.)


• Manage day-to-day communication with assigned Corporate Partner accounts 


• Identify and manage any upsell opportunities with existing Corporate Partner accounts


• Other duties as assigned

• Excellent interpersonal skills with the ability to communicate effectively and professionally – both verbally and in writing - with all Corporate Partners and everyone within the organization


• Strong ‘sense of urgency’ and ‘team first’ mentalities


• Ambitious self-starter, with the talent to manage multiple projects simultaneously


• Good working knowledge of Word, Excel and PowerPoint


• Ability to work a flexible schedule including nights, weekends, and holidays


• Bachelor’s Degree in Marketing, Business Management, or Sports Management preferred

• This position works in an arena where the noise level is generally high, crowd traffic is heavy, temperatures are variable – often cold; lights are bright or dark with occasional exposure to flashing lights and pyrotechnics.