Director, Marketing & Digital Engagement

Job Summary

• Organize and execute traditional and digital marketing strategies and campaigns


• Develop concise, eye-catching, and innovative promotional content to support the marketing strategy, ensuring the needs of each department head are met and exceeded in a timely manner


• Liaise with Unit Leaders in Sponsorships & Ticketing to ensure all required promotional material for upcoming promotional events are provided

• Create and implement a social media calendar, detailing the program, type and platform of each post to ensure timely publication of marketing content


• Attend all regular season and postseason games, fan engagement events and other organizational programming to obtain photographic and video content for all digital media platforms


• Stay current on digital marketing trends, news etc. and update senior management on best practices that can be incorporated into our digital marketing strategy


• Oversee Internship program with Metroplex-based Colleges and High Schools 

• Maintain day to day communication with Team President while attending staff meetings as required

• Adhere to all budgetary guidelines while obtaining approval for all financial matters that pertain to each business segment of the Organization

• Maintain the highest possible level of public image, professionalism and integrity to all customers, sponsors and Organizational employees

• 4-year college degree from an accredited college/university required


• 1-2 years of experience in a sports marketing related environment


• Ability to work independently and as a team member in a fast-paced environment


• knowledge and/or experience using Google G-Suite, HubSpot, and Wordpress


• Graphic design skills with knowledge of HTML, WordPress and Adobe Photoshop


• Understanding of SEO/SEM techniques and the ability to manage implementation