Social Media Manager

Job Summary

• Develop overarching social strategy, including the identification of key metrics and definition of audience segments.


• Develop individual tactical plans for key social platforms


• Develop and document a brand voice 


• Develop content and campaigns for key social platforms


• Coordinate with Marketing Manager to develop and publish PR and marketing content


• Coordinate with Content Producer to develop and publish news-related content


• Coordinate with Retail Lead on all retail-focused social posts


• Address comments/questions from fans on social platforms

• BS degree in Marketing or relevant field


• Knowledge of and passion for professional women's soccer


• Experience working as a Social Media Manager (or equivalent role)


• Superior copywriting skills


• Ability to conceive and create social content


• Solid knowledge of SEO, keyword research and Google Analytics


• Excellent communication skills


• Analytical and multitasking skills


• Manage design/layout/features of pages on platforms such as Facebook and YouTube


• Advise on utilizing paid marketing features on social platforms

• Storyteller at heart 


• Curious and creative 


• Detail-oriented 


• A problem solver


• Gritty 


• Collaborative


• Biased towards action


• A compelling and articulate communicator


• Energized by a constantly evolving environment