Director, Media Relations

Job Summary

This position is responsible for conceptualizing a strategic media plan, working with media relations staff to executive, and evaluating its effectiveness at the end of each season. It is also responsible for fostering an open, collaborative, transparent environment for media relations staff. It is key that this position work closely with the marketing department to achieve business goals. 

Essential Functions (Duties & Responsibilities):

• Oversee and manage department of 4+ full-time staff and 5 seasonal interns
• Train, coach, set goals and design incentives for staff to accomplish all objectives
• Seek opportunities that promote growth and learning and that foster department & company-wide integration, collaboration and efficiency
• Plan and execute both long-term and short-term PR plans and  initiatives
• Plan and execute various media events, such as annual Media Day, Draft Night, etc.
• Pitch story ideas to  media to  generate positive publicity
• Oversee game-night media needs, including credentials, seating charts, photo charts, etc.

Education (Required/ Preferred):

• Bachelor’s degree (required)
• Previous experience: A minimum of ten (10+) years working in sports media relations
• Technology Capabilities: Microsoft Office (including Excel, Word, Outlook, PowerPoint & Windows)
• Knowledge, skills, abilities:
• Strong presentation skills
• Excellent writing skills with an eye for grammar, spelling, and thoughtful story creation
• Outstanding organizational and leadership skills
• Demonstrated ability to present the utmost professionalism and highest ethical code
• Previous experience working with celebrities or professional sports players