Manager, Marketing and Digital Media

  Hockey Organization
  West Region
  Marketing/Events/Promotions
  Posted/Updated: 09/17/21

Job Summary

  
 
The manager will collaborate with Ticket Sales to understand sales strategy, event objectives, and trends, then translating that into highly effective, ROI-driven marketing campaigns.  They will also collaborate with Creative and Production staff on the creation of advertisement and promotional materials.
 
  
Essential Duties and Responsibilities: 

 

  • Develop and execute paid media plans including digital, TV, radio, outdoor and grassroots while managing all associated tasks including media buying, trafficking, script writing, production, etc.  

  • Lead media strategy, ensuring proper segmentation and placement  

  • Lead the development and execution of the annual promotional calendar including arena giveaways, themed ticket packages, and theme nights. 

  • Lead in the development and execution of innovative brand activations
  • Lead demand generation strategy to attract new fans to the purchase funnel, with a framework encompassing lead generation, nurturing, conversion, and retention

  • Monitor and gather analytics/research and compile statistics pertinent to planning and execution of marketing campaigns. Leverage analytics to establish benchmarks.

  • Analyzes sales trends and provides recommendations and best practices



 


How to Apply for Position:

Upgrade your account to paid subscription and gain access to this job as well as all other sports job opportunities:

Upgrade to a premium membership for complete access!

Subscribe today and gain access to 1,342 jobs in the sports industry - Cancel anytime

Payment Details

*By joining JobsInSports.com, you agree to the Terms of Agreement and to receive important email communications. To ensure uninterrupted service, your membership will be autorenewed at the regular price at the time you joined. You may cancel at any time. Simply refer to our Cancellation Policy.
Advertisement

Similar Jobs

Box Office Attendant
  Pro Soccer Team
  West Region
  Sports Services
  Posted/Updated: 08/18/21
Box Office Attendant
  Pro Soccer Team
  West Region
  Sports Services
  Posted/Updated: 08/18/21
Sports Event Sales
  Sports Management
  West Region
  Marketing/Events/Promotions
  Posted/Updated: 10/13/21
Blub Sports - Web Marketing Graduate Assistant
  University (AZ)
  West Region
  Marketing/Events/Promotions
  Posted/Updated: 10/08/21
Supervisor, Promo Scheduling Strategy
  Sports Marketing
  West Region
  Marketing/Events/Promotions
  Posted/Updated: 09/30/21

Ready to Get Started?

Get access to the most up-to-date live sports jobs now!