Email Analyst, Digital

  Tennis
  Northeast Region
  Sports Media
  Posted/Updated: 09/15/21

Job Summary

Manage and execute email campaign requests for the associations National, Section, District, Community Tennis and Pro Tennis Divisions.
 
 
Responsibilities

  • Manage and execute daily email campaign requests as assigned.

  • Build responsive email templates with supplied images and copy by coding with HTML/CSS

  • Select and pull email audience criteria as requested using campaign management platform and other sources.
  • Schedule and deploy email campaigns and monitor deliverability.

  • Measure email campaign performance and recommend email optimization strategies based on reporting data.

  • Educate internal marketing teams and guide them through the email request process.

  • Serve as subject matter expert for email industry best practices, design, deliverability, and CAN-SPAM/CASL compliance.

Qualifications

  • 1+ years’ hands-on experience in a similar role, executing campaigns from a leading Email Service Provider and/or Marketing Automation platform. Experience with Adobe Campaign Standard a strong plus.
  • Experience with campaign management/CRM systems and working complex data sets. Has an analytical, data-driven mindset.
  • A team player that can also work independently with minimal direction.

  • Positive attitude and desire to learn and grow with a great team and Organization.

  • Bachelor’s Degree and/or equivalent experience

  • Ability  to thrive in a fast-paced, high volume-environment.

  • Position located in White Plains, NY



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