CRM Analyst

  Professional Soccer Club
  Southeast Region
  Sports Services
  Posted/Updated: 10/28/21

Job Summary



 
The CRM Analyst will work to support the organization in various aspects of overall business objectives to drive sales, improve retention, and facilitate data acquisition. The role’s primary objectives will be to manage our daily CRM operational initiatives, including, but not limited to: campaign management, systems maintenance, develop and implement training protocols, maintain data integrity, and other day-to-day CRM & Analytics responsibilities, as assigned. 


 
ESSENTIAL FUNCTIONS, DUTIES, AND RESPONSIBILITIES:

  • Assist with ticket buyer survey and form creation processes

  • Develop backend workflows within CRM and data warehouse systems

  • Maintain and improve data hygiene and quality control

  • Develop and implement training materials for staff, including leading recurring training sessions

  • Customer segmentation and exporting of targeted lists for various business objectives

  • Assist in data capture processes, including cleaning and importing large data sets

  • Assist in building and execution of targeted sales marketing campaigns, via email marketing, campaign administration, etc.

  • Form creation and tracking

  • Assist with data cleaning, entry, research, and lead generation

  • Assist in developing and analyzing internal dashboards to assist in managing the sales process

  • Additional responsibilities, as assigned

EDUCATION & EXPERIENCE

  • Bachelor’s degree or relevant experience required

  • 2+ years of CRM experience required (Microsoft Dynamics preferred)

  • Experience using Ticketmaster Archtics preferred
 


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