Alicia Szeto
Sports Mentor & Basketball Coach | Digital Media & Creative Content Strategist
Austin, Texas USAAbout
I live and breathe sports. It's more than a passion, it's an obsession. Experienced coaching professional with 6+ years of expertise dedicated to molding both the athletic & personal development of athletes. Driven by a deep-seated passion & commitment to inspire, my mission is to empower individuals to pursue excellence in all aspects of life.
Experience
College of Business Event Coordinator
Sep 2017 - Mar 2019
- Coordinated 40 events annually while spearheading project planning, coordinating between programs to execute business events.- Collaborated with the university’s business marketing teams to design promotional material and employ new multi-channel marketing strategies, driving event attendance and engagement up 40% and increasing
Head JV Girls Basketball Coach
May 2017 - Jun 2023
-Led team to three 1st place league finishes culminating in a 67-13 record or a .807 win percentage across 5 seasons.
- Developed personalized training programs for 25+ first and second-team all league players, focusing on position-specific skills and mentorship, resulting in a 40% improvement in player performance metrics.
Assistant Varsity Girls Basketball Coach
Jun 2015 - Jun 2022
Directed and hosted weekly team and player meetings to provide positive reinforcement, articulate areas of improvement, implement new strategies and build team comraderie. Additionally, led and structured a 6-month off-season program to optimize each individual’s performance through skill refinement, position work, weight lifting and conditioning.