Eric Beadle
Cincinnati, Ohio USAAbout
An experienced sports sponsorship industry leader focusing on business development, retention, and consulting on effective sponsorship benefits.
Experience
Director of Sponsorship Analysis
Apr 2023 - Present
Provide sponsorship analysis by evaluating the effectiveness of partnerships while providing consulting to brands and properties on pricing, valuation, fulfillment, and renewals.
Director of Sports Marketing
Jan 2020 - Nov 2022
Oversaw the sports marketing department tasked with generating sponsorship partners at the Collegiate and High School levels. In my duties, I was responsible for P/L oversight, focusing on leading the division to an increase in EBITDA. In the 2+ years overseeing the division, I led our team to generating more than $12 million in new revenue.
Marketing Manager
Jan 2019 - Dec 2020
As marketing manager, I was tasked with growing our current territory reach - which I increased from having activity in 28 US states to 39. In addition, I was in charge of executing multi-channel integrated marketing plans for all Nevco-related divisions.
Education
Business Administration
- MBA
Aug 2019 - Apr 2021
Completed my Masters of Business Administration, with a specific focus on marketing and data analytics.