Graham Sisson
St. Louis, Missouri USAAbout
Strategic and analytical problem solver experienced in brand marketing, communications, and team management. Helps execute innovative marketing campaigns while being a team player with a passion for sports. Builds strong relationships with cross-functional and external partners to achieve business goals and solutions.
Experience
Supervisor, Marketing
Feb 2019 - Present
Define and direct strategic marketing initiatives in accordance with the mission, philosophy, and objectives of the company; Plan and manage projects across functional teams to deliver defined requirements and meet company branding guidelines; Conceptualize, develop, and coordinate marketing strategies including creation of original content
Senior Marketing Specialist
Mar 2017 - Jan 2019
Led ongoing efforts with external vendors and managed project plans, deadlines, deliverables, budget, and leadership updates; Helped develop communication strategies that promoted key services and products, created increased market share, and enhanced brand awareness both internally and externally
Senior Marketing Coordinator - International
Jan 2015 - Feb 2017
Managed marketing strategy for Asia Pacific region representing 6 franchise businesses with more than 100 stores in 6 countries; Developed, coordinated, and analyzed promotional calendars to maximize in-store and online sales; Engaged leadership weekly to understand market-specific challenges and identify actionable solutions
Marketing Coordinator - International
Jun 2012 - Dec 2014
Helped develop multi-channel marketing campaigns for wholly-owned and franchise businesses; Led marketing training program for 10 franchise marketing managers with 100% compliance; Reduced marketing signage costs for franchise businesses by 10% through cost-cutting initiatives