Director, Commercial Insights and Packaging
This position has been filled - Job#: 453396551
Men's Professional Soccer
Northeast Region
Administration/Management
Posted/Updated: 07/15/20
Northeast Region
Administration/Management
Posted/Updated: 07/15/20
Job Summary
The Brand Alliances department is looking for a new leader of its Commercial Insights and Packaging team, which oversees research and analytics projects relating to the enterprise’s commercial business.
Responsibilities:
- Oversee relationships with third-party data vendors and measurement agencies, while also determining the objectives and scope of work for relationships
- Serve as the commercial team’s central knowledge source for sponsorship measurement and sales insights leveraged to inform value proposition development
- Sit alongside the Events team in its development of League big events and property partners
- Champion a culture of honest evaluation and assessment, while organizing training opportunities for certain relevant resources and presenting “work shares” to colleagues to socialize the team’s work
- Establish the team as a resource for the Club Commercial Development department’s efforts to advise clubs on research around sponsorship matters
- Assume role of stakeholder or assist in any department initiatives / special projects as assigned by manager
- Build and sustain relationships cross-departmentally at League office
Qualifications:
- Bachelor’s Degree (MBA Preferred)
- 7+ years in professional sports or media with extensive experience in sponsorship measurement and sales solutions development
- Experience with valuation principles and modeling, from sports industry or others
- Significant command of data, insights and progressive analytics to enhance storytelling tactics designed to increase client retention and drive sales results
- History of collaborating with and/or leading sponsorship sales organization’s proposal / pitch development
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