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Shea Payne

Chattanooga, Tennessee USA

Experience


Sr. Partnership Development Specialist

Jan 2023 - Present
Identified partnership opportunities that aligned with overall marketing strategies and intended outcomes Created and executed campaigns to build the and expand client partnership programs Oversaw and executed cold and warm outreach to prospective partners Negotiated partnership deals on behalf of clients

Partnership Development Specialist

Mar 2022 - Jan 2023
Developed professional relationships with strategic partners, influencers and publishers on behalf of clientsManaged client affiliate marketing programsAnalyzed data to improve performance and reach specific outcomesExecuted email marketing campaignsGenerated revenue for clients through implementation of marketing strategies as a part of a team

Director of Marketing and Corporate Partnerships

Oct 2021 - Feb 2022
Handled all marketing responsibilities with little to no assistance (social media, paid advertising, digital asset creation and management, market research, creation and implementation of marketing strategies, graphic design, etc.) Oversaw and managed all day to day merchandising operations

Athletics Marketing Internship

May 2018 - Mar 2020

Assistant Sports Director

Jan 2017 - Aug 2019

Education


Journalism/Sports Broadcast - Bachelors of Science in Communication
Aug 2015 - May 2021

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