Ryan McCoy
About
12+ years of experience helping companies navigate and leverage sports partnerships, media and entertainment properties to advance their business and marketing objectives. I attribute my success in business development to a passion for solving complex business challenges with strategic rigor, creativity and a healthy competitive drive.
Experience
Manager of Corporate Partnerships
Apr 2018 - Jan 2021
● Built and sold through multi-million dollar strategic and innovative marketing campaign concepts that creatively utilized the San Jose Sharks, Sharks Sports & Entertainment, and SAP Center’s extensions (IP, in-stadium, television, digital, radio, etc.) to brands including Apple, Chegg and Conagra.
● Most notably, sold a significant multi-year Par
Manager of Corporate Partnerships
May 2015 - Jan 2018
● At the Chiefs, I successfully grew revenue streams in excess of $9MM by working with major consumer brands such as State Farm, Ford, DraftKings, AMC Theatres, PNC Bank to effectively help them leverage the Kansas City Chiefs IP & related extensions.
● Helped companies navigate the most effective way to leverage the Kansas City Chiefs’ extensions/
Major League Baseball Advanced Media (MLBAM)
Apr 2012 - May 2015
● Worked closely with major national brands such as Bank of America, United Airlines, Kraft, Domino’s, Edward Jones to develop & execute highly impactful marketing campaigns across the digital/social extensions of Major League Baseball & all 29 Club sites.
● Created & Sold through an innovative Partnership to Edward Jones called "The Chatting Cage"
