Isabella von Habsburg
About
I’ve always liked to find the solution to problems for my whole life. With a background of 14 years as a competitive equestrian driving my love for the sports industry, I have combined my knowledge of the business and my passion for horses into my current career.
Experience
Content & Social Media Execution
Aug 2019 - Apr 2021
- Planned and prepared for client events, including the development of entertainment options and post-event reporting
- Responsible for all social media platforms, identified appropriate marketing platforms and targeted customers for campaigns
- Content creator and blog writer for website
Guest Relations Liaison
Jun 2018 - Dec 2018
- Greeted VIP and high-profile clients upon arrival, offered assistance, and answered questions to build rapport and retention
- Resolved conflicts encountered by guests while at the stadium
Media Sales Intern
Jun 2017 - Aug 2017
- Tracked, measured, and reported on trends for sales team analysis and decision making
- Shadowed professionals to gain deeper insight into best practices and strategies for maximizing entertainment revenue
- Confirmed scheduled advertising for Wimbledon, LPGA, & PGA tournaments
Education
Sports Business
- Masters
Aug 2018 - Jan 2021
- Concentration in Professional and Collegiate Sports Operations
- Graduate Sports Business Society Student Council Representative, 2019 - 2020
Sports Management
- Bachelors
Aug 2014 - May 2018
- Minor in Sports Performance Leadership
- Photo Editor, SMU Daily Campus
- Teaching Assistant & Brand Ambassador, APSM Department