Michael Rojas
Actively looking dynamic and results-driven Veteran, Executive Leader, Sports Operations Director, and Soccer Coach with over 15 years of experience
Madison County, Virginia USAAbout
Dynamic and results-driven Veteran, Executive Leader, Sports Operations Director, Program Manager, and Soccer Coach with over 15 years of success scaling sports tourism revenues, managing multimillion- dollar municipal and corporate assets, directing high-performance athletic organizations, and leading and mentoring athletes and junior personnel.
Experience
Boys Varsity Head Coach
Jul 2025 - Present
Mentored & managed the development of youth athletes, implementing program goals & values & training to elevate player performance across the 4 pillars: technical skills, tactical awareness, physical development, & mental strength & stability. Developed a culture around the principles of preparation, determination, & dedication.
Owner & Head Coach
Jan 2023 - Present
Operating a private soccer training academy, managing all operational, financial, & marketing strategies to achieve profitability. Mentored & managed the advanced development of HS soccer players , implementing performance standards across the 4 pillars: technical, tactical, physical, & mental.
Sports Tourism Manager
Jan 2020 - Present
Spearheaded direct sales strategies targeting sports tourism and meeting markets, driving over $12 million in direct economic impact and hotel occupancy tax ROI annually.
Education
Exercise Sports Science / Sports Psychology
- Bachelors
Aug 2009 - Dec 2011
