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Jelani M. Johnson

LinkedIn: https://www.linkedin.com/in/jelani-m-johnson-806196146/
Antioch, CA

About

I'm a Fall 2019 graduate from the University of California, Berkeley with a B.A. in Media Studies (emphasis on Marketing). I have career goals focused on Sales (Ticket and Sponsorship Sales), Experiential Marketing and Human Resources within the Sports industry. Contact Information: [email protected]

Experience


Rental Sales Representative - Sales and Operations Trainee

Oct 2019 - Jul 2020
- Business development through marketing rental trucks. Handles inbound and outbound sales through in person and on the phone interactions with partner companies from Amazon to UPS. Reporting and analyzing daily sales and data of existing and expanding partners.Account management and coordination of fleet trucks for local and national customers

Store Management Intern

Jun 2019 - Aug 2019
Drove sales and profit in women’s dresses by 15% through a range of different activities including managing the daily operation of stores and analyzing trends through MainView CRM software alongside district merchants who influence merchandise to meet customer needs. Worked through weekly and quarterly reports with a final project presentation.

Events and Promotions

Mar 2019 - Present
- Created a marketing presence at Oakland A’s community outreach initiatives and proactively engage fans at festivals, fairs, and other events while shadowing and working with the marketing team executives to develop efficient marketing plans. - Facilitated the special events marketing team with researching other MLB team activities.

Marketing Intern

Jun 2018 - Aug 2018
- In collaboration with Perks Sports Academy, provided tactics to improve attendance to the Pittsburg Diamond minor league baseball games. - http://diamondsproball.com/#/home - https://www.facebook.com/pittsburgdiamonds/

Marketing Analyst Intern

Sep 2016 - Jan 2017
- Assisted in a critical analysis on finding the right target audience (high school seniors) for an app created for a non-profit organization to help students secure scholarships for attending their 2- or 4-year University. - Participated in pre-marketing 30-60 days before the launch of the app. created a survey for consumer Likes/Dislikes.

Stage Manager

Feb 2016 - Apr 2016
- Coordinated Ivory Arts' adaptation of the musical Crowns. - In charge of 7 performances from lighting, sound effects, costume changes, and actor cues. - Assisted in promoting and leading rehearsals: script readings, stage blocking, and stage set up.

Marketing Intern and Baseball Instructor

Mar 2013 - Aug 2018
- Worked to develop a marketing tactic to show the community Perks Sports Academy is a nonprofit training facility for young athletes who wish to receive professional training. - Developed the plan to spread the training facility throughout the community and improving the facility's brand loyalty by enhancing the staff's hiring criteria.

Education


Media Studies - Bachelor of Arts
Aug 2017 - Dec 2019
Business Careers in Entertainment Club (BCEC) - (Positions Held: Vice President of Human Resources, Director of Digital Marketing Committee, Digital Marketing Committee Member, General Member). CalTV - (Positions Held: Entertainment Reporter) . Pi Kappa Phi: Gamma Chapter - (Positions Held): Social Media Chairman, Philanthropy Chairman).

Communication, Arts & Humanities, Behavioral Science & Social Science - Associate of Arts
Aug 2014 - May 2017
Alpha Gamma Sigma: Honor Society - (Positions Held: Vice President, Historian). Los Medanos College Student Orientation Leader. Dean's List (Fall 2014, Fall 2015, Spring 2016, Fall 2016, Spring 2017).

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