Luis Conde
About
Accomplished professional with extensive experience leading cutting-edge marketing strategies within Events Sports & Entertainment industry. Strategist with proven expertise in marketing, digital marketing, events operations, venue management, product development, and sponsorships. Demonstrated ability to lead projects from development to execution
Experience
Head of Sports & Marketing
Mar 2018 - Apr 2020
Collaborate with clients, oversee project delivery from planning to production, and ensure great level of customer service is being delivered. Implement marketing and digital strategies, roll out internal planning process, and establish budget control. Lead supplier negotiations, manage sales and promotion for different markets.
Rio Events Consulting Agency
Nov 2016 - Feb 2018
Provided consulting services on marketing, digital marketing, production of events, conferences, and exhibitions, and collaborated with Art Director as well as creative team. Spearheaded planning and delivery of major events and administered venue operations management.
Olympic Rio 2016 Committee
May 2015 - Oct 2016
Oversaw Olympic & Paralympic installation Sambadrome and conceived all aspects of venue operational plan from public flow, to health and safety, security plan, volunteer scale, athlete’s logistics, and technology. Drove customer experience, negotiated with site members, vendors, distributors as well as security management.
Marketing & Event Production Executive Director
Apr 2007 - Apr 2015
Headed production and management of events and exhibitions, performed research and identified opportunities for innovation. Monitored costs, ensured spend was within allocated budget and prospected suitable venues. Developed tactical plans across marketing, social media, and commercial, ensured alignment with legal guidelines.
