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Mike Saeger

Enthusiastic communications and corporate sales professional with 20+ years experience in sports
San Antonio, Texas USA

About

Astute communication and corporate sales veteran with over 20 years of success driving print, broadcast, and digital communications from planning to execution. Creative developer of electronic, written, and social media content. Documented track record in corporate sponsorship cultivation.

Experience


Director of Broadcasting

Mar 2010 - Aug 2020
Lead radio and TV play-by-play broadcaster for Triple-A Missions baseball. Assigned to oversee daily media services. Built trust by establishing meaningful relationships with local media and other stakeholders. Generated $175,000 to $200,000 in annual corporate sponsorships. Developed unique branding and engagement opportunities for clients.

Talk Show Host

Aug 2007 - Aug 2008
Hosted and co-produced Southern California's only sports talk show that focused exclusively on Inland Empire schools and athletes. Increased station's 6A-10A Saturday morning audience by 150%. Created show content, booked guest appearances, and interviewed on-air guests. Engaged with listeners through telephone calls and personal commentary.

Broadcaster

Nov 2006 - Mar 2010
Assisted with launching Cal Baptist University's award-winning digital media campaign. Named first play-by-play voice for NAIA DI Lancers men's basketball. Increased radio sponsor clientele and generated $10,000 in revenue for the athletics department. Conferred with radio advertising partners to develop and deploy effective promotional strategies.

Director of Broadcasting & Media Relations

Jan 1995 - Feb 2010
Lead radio broadcaster for Single-A 66ers baseball. Contributed $150,000 per season in corporate sponsorship sales. Authored fresh and engaging press releases, designed game notes and team email newsletter. Promoted consistent positive image of 66ers baseball to all stakeholders. Served as representative at public speaking events.

Education


Journalism - Bachelors
Sep 1985 - Dec 1990

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