Sam Spitz
Marketing Activation & Events Professional | Operations & Project Management | Sports Marketing | Brand Awareness
Daytona Beach, Florida USAAbout
Accomplished marketing activation and event operations professional with 15 years experience on both the agency and client side of business. Strength in logistical planning and working with various stakeholder groups to achieve company and program objectives. Experience in sports marketing at the partner, venue and league level.
Experience
Sr Manager, Marketing Activation
Sep 2013 - Mar 2021
Planned and executed events – industry and guest hospitality, fan activation, tradeshow displays, large-scale broadcasted events, in-market promotions and military, youth, international and multicultural activations - alongside internal and external stakeholders including Partnership Marketing, Brand, Communications, Digital and Social Content, pro
Sr Account Executive
Oct 2010 - Sep 2013
Planned execution and reporting of Sprint mobile marketing display with over 500,000 guests visiting 38 NASCAR Cup Series events annually.
Sr Program Manager
Jan 2005 - Oct 2010
Planned and executed logistical components for automotive OEM client events – including consumer and B2B activations, tradeshows and private events.
Education
Advertising Management
- Masters of Arts
Aug 2001 - May 2003
IAA Diploma in Marketing Communications
Master's Thesis in Sponsorship of Automotive Racing
Society of Automotive Engineers