Mason Trotter
Dedicated to positioning myself and those around me to WIN in every venture!
Wausau, Wisconsin USAAbout
Dynamic business professional with excellent skills and experience in marketing strategy and execution as well as a lifetime passion for sports. Skilled in communication, management, and problem solving through challenges with a continued passion for learning. Pursuing a position where dedication and critical thinking are highly sought.
Experience
Marketing Analyst
Feb 2019 - Present
Successfully researched, marketed and sold product relating to the Sports Industry and Sneaker Culture. This resulted in an increase in overall revenue by over 50%, while reducing variable marketing dollars spent by over 55% - providing a 91% YOY increase in Return on Ad Spend and other marketing efficiency metrics.
Marketing Director and Project Manager
May 2017 - Feb 2019
Expanded gross sales numbers to record marks through the development and implementation of Brand Marketing and Digital Marketing strategies for a multi-million dollar business. Other position requirements included the management of client affairs as well as strategic vendor partnerships.
Account Executive II
Jun 2014 - May 2017
Generated sales and growth opportunities resulting in over 120% of personal sales quota during the last 2 years of employment. This resulted as an accumulation of many strategic partnerships with small and large business executives and owners to help solve business problems around the retail world.
Education
Business Administration and Management
- Bachelors
Aug 2011 - May 2014
Member of the Men's Basketball team, while maintaining a 3.8 GPA and participating in various positions of Student Leadership.
