Lorenzo Capra

- Develop the commercial and marketing strategy to grow the Club's expansion internationally; - Responsible for driving significant commercial revenue growth through negotiated and secured high-value international/regional partnerships and media agreements; - In charge of overseeing all research, analytics, and commercial materials for the Club.

Develop prospects through the sales process; prospecting the company and relevant decision makers, securing initial meetings, delivering Club presentations, shaping partnership opportunities with a view to negotiating partnership rights and commercial sales.

Support to the Sales Partnership team through the identification of new business opportunities with constant analysis of the main market trends, with the aim of ensuring the achievement of the team's sales objectives. Prepare customized partnership proposals and presentations for new business prospects.

Creation of price lists for advertising spaces on sports channels (e.g. Sky Sport, Sky Sport 24, Sky Football).