Hadrein Damalerio

- Developed and implemented brand identity guidelines for the Bay Area Dragons, ensuring consistent visual representation across all channels. - Created dynamic and visually stunning designs for events, including game-day collateral, signage, digital media and other promotional materials.

- Developing and directing all league-branded content for digital, print and broadcast graphics. - Led a full design team of videographers, designers and more, overseeing daily tasks and major projects. Created reporting and work systems that drove increased fan engagement and revenue.

Designed and developed assets such as graphics, animations, videos and more ensuring alignment with brand guidelines and effectively communicate key messages.

Collaborated with cross-functional teams, including copywriters, developers, and marketers, to create cohesive and impactful social media campaigns.