Kelly Stevenson
Los Angeles, California USAAbout
High performing Professional with a passion for sports and fitness. 12 yrs of experience impacting positive organizational outcomes through Expertise and passion for Training and a strong interest in the science behind the 5 facets of fitness, Proven ability to directly manage talent relationships and/or sport partnerships/marketing and surface ins
Experience
CEO/Owner
Feb 2018 - Present
• Championed innovative marketing strategy and execution, managing a 75k annual budget across trade and consumer advertising, market research, promotions, sales, marketing collateral and business development.• Governed social media presence to boost brand recognition and increase client retention by 20%• Built a loyal brand
Sports Physiologist/ Master Trainer
Feb 2018 - Nov 2019
• Launched several campaigns to drive client engagement by 40% across all digital platforms• Ensured optimum success by tracking client’s progress and accurately updating their record.• Aligned physical and mental benefits of regular rehab practices to facilitate overall well-being.• Cultivated personal training programs and routines
Sports Physiologist/ Master Trainer
Jan 2016 - Dec 2018
• Customized individualized exercise prescriptions to increase physical fitness, strength, endurance, and flexibility.• Sustained a 80% client retention rate • Organized calendar to schedule a combined minimum of 25 personal training sessions/group exercise classes weekly.• Monitor the retention of personal training clients
District Manager
Jan 2014 - Oct 2016
Direct supervision of over 60 employees at 12 locations.• Identified opportunities for increasing the efficiency of various processes, operations, and technology withinRetail Distribution.• Exceeded company’s KPI-s by 70% within the first six months of being a district manager• Processed enrollments, terminations and benefits changes.
Sport Performance
May 2012 - Aug 2014
• Strengthen relationship with the team and operations team, participate and organize meetings, communicate daily/ weekly with the team and maintain facility calendar• Oversaw safety compliance, including administration of first-aid if needed, for all 30 athletes.• Aided in creation of conditioning programs to get players in shape.
Education
Kinesiology
- Masters
Aug 2012 - May 2016
NCAA DIVISION 1 TRACK AND FIELD ATHLETE
Kinesiology
- Bachelors
Aug 2007 - May 2009
NCAA DIVISION 1 TRACK AND FIELD ATHLETE