Shelly Josias
Highly skilled publicist and experienced writer
Los Angeles, California USAAbout
Highly skilled motion picture publicist with 15+ years of studio-level marketing experience, with a love of sports! Experienced writer, crafting press releases, talking points, and brand directives to support film campaigns. Extremely proficient in complex communication, liaising and collaborating with studio executives, filmmakers and talent.
Experience
International Publicity Consultant
Jan 2011 - Aug 2020
Executed successful publicity campaigns for films around the world including Little Women, Spider-Man: Far from Home, Spider-Man: Into the Spider-Verse, Spectre, Skyfall, Blade Runner: 2049, The Girl with the Dragon Tattoo, Bloodshot, and The Smurfs franchise.
International Promotions Consultant
Jan 2005 - Jan 2011
Managed and implemented international third-party promotions and worked directly with promotional partners on execution (international partners included Pepsi, KFC, Burger King, Kellogg’s, Frito Lay, Samsung, Yokohama and Motorola).
Generated pitch decks and strategy documents, maintained status reports, and created wrap decks.
Director, Promotions
Jun 2002 - Dec 2004
Generated and managed international promotions for major motion pictures in over 60 markets. Identified third-party tie-in opportunities and developed promotional strategies, guidelines and directives.
Negotiated deal terms with promotional partners, agencies and/or field representatives.
Director, International Licensing
Jan 1999 - Jun 2002
Developed and implemented international licensed promotions for film and TV properties.
Secured international merchandising deals including toys, branded food, apparel and novelty items.
Supervised international licensing agents; managed contract process.
