Digital Marketing Manager
Lacrosse
West Region
Administration/Management
Posted/Updated: 10/12/20
West Region
Administration/Management
Posted/Updated: 10/12/20
Job Summary
Position Overview:
- Candidate will be asked to immediately begin work on the creation and execution of a revamped email strategy with high growth and engagement targets.
- Fluency in all digital marketing mediums is a must: Email, SEO, SEM, Paid Social, Affiliate, Referral - in-home and out-of-home proficiency is a plus. Individual must be a doer as well as a strategic thinker with upside.
Qualifications:
- 3+ years of digital marketing experience
- Fluency in all digital marketing mediums with an emphasis on email and paid digital marketing
- Highly-skilled and proficient in email marketing; must demonstrate ability to develop and grow an “A”-level email marketing strategy
- Experience with spending across core digital marketing channels
- Strong analytical capabilities - with the ability to speak to digital marketing KPIs and analysis
- Self-starter with strong interpersonal and team-based skills
- Hard worker who is a “doer” first; must be ready to roll sleeves up
- Experience working with digital agencies is a plus
- Strong writing and copywriting skills are a plus
- Sports or events marketing background is a plus
- Highly-motivated and eager to make an impact on the organization
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