Marketing Assistant
NHL Franchise
Central Region
Marketing/Events/Promotions
Posted/Updated: 11/20/19
Central Region
Marketing/Events/Promotions
Posted/Updated: 11/20/19
Job Summary
Key Responsibilities:
- Assist in the implementation of marketing campaigns for the NHL Team, College Hockey and special events
- Work with Marketing Account Manager and media partners to develop and execute media promotions, fulfilling tickets and prizing for on-air contests
- Track media value of trades and promotions and assist with campaign recaps
- Serve as the primary contact for all remote broadcasts and promotional appearances by radio stations.
- Write and traffic promotional drop-ins for TV and radio broadcasts
- Coordinate media drops and publicity efforts for the giveaways and promotional nights
- Assist Marketing Account Manager with creative request process including, but not limited to, organizing job requests and building Trello boards (Online creative job review and trafficking system)
- Manage inventory and trafficking for internal signage including but not limited to Little Caesars Arena, Comerica Park, Motor City Casino & Hotel, and Fox Theatre.
- Negotiate and execute trades for College Hockey and ancillary events
- Provide on-site support for game days and special events as needed
- Maintain media invoice binders, submit purchase requisitions, and assist with additional administrative duties
Supplemental Job Functions:
- Performs other duties as assigned
Minimum Knowledge, Skills and Abilities:
- Bachelor degree in Marketing, Communications, Business Administration, Advertising or related discipline. Equivalent work experience may be considered in lieu of formal education.
- Minimum of two (2) years’ experience in marketing, advertising, public relations or media promotions
Any equivalent combination of experience and training which provides the knowledge and abilities necessary to perform the work- Possess the highest integrity and ethical standards
- Understanding of marketing, advertising and public relations principles and the ability to think creatively
- Highly developed verbal, written and presentation skills
- Experience with Microsoft Office applications (Especially Excel)
- Strong organizational skills
Preferred Knowledge, skills and abilities:
- Experience working in the sports and entertainment industry
Working Conditions:
- Irregular and extended hours including nights, weekends, and holidays
- Exposure to moderate - high noise level
- Work environment temperature fluctuations
- Ability to lift up to 25 lbs.
- Frequent visual/auditory attention
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